Every app goes through the journey of Idea Inception, Strategy/Research, Requirements & Implementation phases. Somewhere while defining app Strategy & Requirements, “Feature List” comes into picture to set the direction. … Continue reading Value vs Complexity: A Prioritization Tool
So you want to launch “that” app in the market! Good. You have got the market validation done! Very good. You have also thought about the revenue channels and how … Continue reading Is your mobile app in-line with the business strategy?
People download apps everyday. Some are used frequently; many are abandoned or never used. But still almost every business entity has its mobile app. Why? The answer lies in the … Continue reading Why do we need a mobile app? The business side of story
“If you are working on something exciting that you really care about, you don’t have to be pushed. The vision pulls you.” Steve Jobs The above quote is exactly what … Continue reading Envision the Product you want to build